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Performadog Super Premium Food

Performadog Premium ‘Original’ – 20kg


Shipped to your door Australia Wide

Wild Tuna with Lamb and Vegetables

A scientifically balanced, nutritionally dense holistic and hypoallergenic food for all dogs, and is especially useful for all animals suffering sensitivities and skin disorders.

This food contains a balanced supply of herbs plus yeast extract for optimal intestinal Microbiome support and general health.

Also contains Yucca Schidergera extract and is free of gluten, GMO’s and dairy products.

Performadog Grain Free – 20kg


Shipped to your door Australia Wide

Turkey with Lamb and Vegetables

Healthy turkey meat and lamb with mixed vegetables, vitamins, minerals and natural essential oils. Scientifically balanced holistic food for all dogs. A concentrated, high profile and nutritionally dense diet especially useful for canine athletes, dogs with a high work load, or animals that are recuperating from illness or surgery. The unique nutrient ratios coupled with the very high digestibility levels aiding Microbiome support also makes this food admirably suited to dogs subjected to high levels of stress such breeding, competition, police and military dogs. This food also contains kelp and yeast extracts for optimum intestinal health plus Yucca schidigera extract and is free of gluten, GMO’s and dairy products.


Freshly caught wild tuna, Australian lamb, fish oil, lamb fat, brown rice, groats, sweet lupins, alfalfa, carrots, spinach, parsley, kelp, garlic, yeast extract, vitamins A, C, D3, E, K, B1, B2, B6, B12, niacin, pantothenate, folacin, biotin, and natural organic acids, plus minerals calcium, phosphorus, sodium, copper, zinc, iron, manganese and iodine. Also contains natural flavours, Yucca schidigera extract and is preserved with natural vitamin E and rosemary oil.


Turkey, poultry oil, lamb, field peas, chickpeas, lentils, sweet lupins, egg, carrots, spinach, parsley, kelp, tapioca, yeast extract, vitamins A, C, D3, E, K, B1, B2, B6, B12, niacin, pantothenate, folacin, biotin and natural organic acids, plus added minerals calcium, phosphorus, sodium, copper, zinc, iron, manganese and iodine. Also contains natural flavours, Yucca schidigera extract and is preserved with natural vitamin E and rosemary oil.

Performadog Premium ‘Original’ Analysis

  • 25%      Min crude protein
  • 15%      Min crude fat
  • 4%        Max crude fibre
  • 7%        Typical ash
  • 1.3%     Calcium
  • 0.8%     Phosphorus

Performa Dog Grain Free Analysis

  • 32%      Min crude protein
  • 22%      Min crude fat
  • 4%        Max crude fibre
  • 7.5%     Typical ash
  • 1.5%     Calcium
  • 1.0%     Phosphorus

We have been involved in the Pet Industry since 1980, primarily focused on the breeding and training of working dogs. It didn’t take us long to realise that nutrition affected our pets as much as their genetic make-up and environment, in fact it seems that everything in life matters.

We now know that correct nutrition is the foundation of well-being for everyone, including our cherished pets. In fact, when you think about it, virtually every cell in your dog’s body gets its building blocks from what it consumes.

As a consequence, Performadog and iPurr was born out of this realisation. Over the past four years we have been patiently testing and measuring our customers feedback to help us modify our food with the necessary adjustments to finally deliver the very best premium foods and…. we believe we have done it.

‘Our one true belief is that, ethically produced food using pure and clean, raw locally sourced Australian ingredients back by Science, makes ‘Performadog’  and ‘iPurr’ the ultimate pet food’

All our natural ingredients are carefully selected and researched for their true biological value, purity and potency to ensure that your Pet gets the full benefit of all vital nutrients to a cellular level

We call this ‘Nutritional Integrity’

All Performadog and iPurr foods are carefully designed to not only satisfy the fussiest pet, but to promote the ethical nutritional treatment of common problems afflicting domestic pets, regardless of their breed, sex or age.

Benefits of Our Food

Are holistically formulated
Scientifically formulated
Corn free
Increases energy, stamina and mental alertness
Builds lean muscles
Improves digestion & nutrient absorption
Provides a shiny coat and healthy skin
Wheat free
GMO free
Packed with prebiotics
BCA's in the correct ratios
Helps in healthy weight gain
Provides health and wellness
Provides immune system support
Enhances performance
Have no preservatives or artificial colors
Meat from humane grade supplies
Gluten Free - Grain Free formula
High in protein
Increases strength
Quickens recovery time
Omega 3, 6 & 9

Listen To Our Nutritionist

In an effort to educate ‘you’ our customer on the complexities of nutrition and the process by which our food is made, we have compiled an information package of over 40 videos that answers frequently asked questions regarding the pet food manufacturing industry, general care, feeding and well-being of your pet.

Should you have further questions stemming from any of the subjects covered in this series, please contact and we will happy to provide additional information.

Similarly, should you require information on any issue relating to the well-being of your companion that is not covered in this video series, please email us the questions you have, and we will post additional video material on our You Tube Channel to cover your subject.

You can visit our YouTube channel and directly listen to Bill answer many questions.

We aim to help you become Nutritionally informed so that you:

  • Understand canine and feline nutrition
  • Have questions answered that have been bugging you
  • Understand why the Microbiome is so essential
  • Understand ingredient ratios and why they are so important
  • Decipher the difference between Grain and Grain Free
  • Comprehend Nutrient Ramping

And much more…

So, sit back, relax and enjoy!

Ingredients, Shipping and Return Policy:

Read the full ingredients list on the Ingredient Detail tab below.  The ingredients in Performadog Premium ‘Original’ is extensive and the Performadog Grain Free is similar but unique.

What People Are Saying!

I cannot rate Performadog Super premium dry dog food any higher after seeing how quick and effective it worked on my Akita and German Shepherd. My working line black German Shepherd has been raised on Performadog from a puppy and from the get go it's been absolutely amazing. She's always had a consistent, healthy digestive system being on it, even when I add her raw meats and bones to it she has always been fine. It has done wonders on not just her physical appearance but also with her activity level and recovery. She has excellent muscle quality, super soft coat, very bright eyes and even the black pigment on her lips and nose is more vibrant then the norm. My Akita was originally on another holistic Australian made premium food and when I ran out I tried her on Performadog. I expected her digestive system to be unsettled from the sudden change in dog food as would be expected, but boy was I wrong. Her stool was consistent and regular, if not better then before. If I slowly add extra raw meat or raw bones to her current diet I have no problems with her stomach feeling a bit off, the way it sometimes got on her previous brand. Her coat has remained nice and plush so far whilst on Performadog and I have certainly noticed her recovery after any exercise become quicker which is amazing. I'm thoroughly impressed with the quality of Performadog and cannot recommend it enough.
Owner, RYPT Personal Training and Loving Quality Petcare
Having excitedly welcomed our Doberman puppy into our family earlier this year, we were introduced to Performadog Super Premium Dry Dog Food as a nutritional, balanced and wholesome dietary solution. We felt confident in taking on this brand based on it’s holistic benefits, grounded in research. Noticeably, our puppy has endless energy and stamina, and we often receive compliments on his shiny coat and healthy teeth, suggesting sound nutrient absorption. Having this product as his main dietary component since day one, it is evident through his growth thus far, ongoing usage will continue to support muscle growth and bone health. Assuringly too, every meal is greeted with great gusto, supported by an easily indigestible texture, all available at a highly competitive price. Our strong belief in Performadog Super Premium Dry Dog Food has been cemented in our decision to become an Adelaide distributor and we look forward to watching our puppy continue to thrive!
Peter Tsamtsikas
Adelaide, Australia
Recently we decided to make a switch to Performadog premium dry food after hearing very good reports about the product from friends in the dog world. I would highly recommend this premium food as my 3 dogs are loving the taste and looking great in condition and muscle tone. They are very healthy and full of energy and vibrancy! I have found their stamina levels to be up, and general overall activity is higher than normal. Anyone looking to get the best out of their dogs make the switch to Performadog which is purchased at a very competitive price considering it is an all Australian product using the latest technology using the best ingredients!
Adrian Young
I cannot express enough thank you’s and absolute amazement at how rapid Rook’s bowel movements, stools, overall happiness and ease of transition the moment he started on Performadog. As a breed that is rare within Australia (1 in 4) it was difficult to understand the type of nutrients which were comparable to what he use to eat. I have tried all of the optimal ‘high quality’ products and have AT BEST had mild-soft bowel movements including dis-interest, poor eating habits and overall boredom. We have gone through (in various forms of the brand as well): - Barf - Canidae - Pro-Form - BlackHawk - Ivory Coat - Meals for Mutts - Taste of the Wild - Ziwipeaks I was absolutely cautious with Performadog initially as I have always experienced the transition to the painstakingly slow and without much improvements. However, the moment I put Rook on Performadog – this was an absolute first he has ever ‘gobbled’ (I can’t believe I have used that word correctly without exaggerating) and his stools are actually solid. I am starting to wonder how I managed 4 years of dealing with the mess. Thank you for providing such a quality product dog food. I hate to admit but I do have a very fussy eater and Performa Dog has just about made me question what is currently mainstream in the market as being ‘optimal’. Thank you again for the continued passion, devotion and care in Performadog. it has only been 2 weeks but so far, Rook and myself stand by it COMPLETELY. Thank you kindly.
Margaret Basil
Melbourne, Victoria